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Cover of Heineken MD Strategy Meeting in Rwanda

Heineken MD Strategy Meeting in Rwanda

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A first-hand account of a three-day strategy session with six Heineken managing directors in Rwanda in September 2017. Using the Kgotla process, peer-to-peer coaching and metaphorical thinking, the leaders explored strategic dilemmas and how to connect with the wider organisation – including a dialogue with team leaders at Bralirwa’s soft drinks plant in Kigali.

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NOTE At the moment this book is available only in a digital format (PDF document).

Book Details

Book Title
Heineken MD Strategy Meeting in Rwanda
Author
Martijn de Liefde, et al.
Edition Language
English
Book Format
Available in digital PDF format, 44 pages
Date Published
2017
Publisher
Heineken International B.V. & Kgotla

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About the author

Portrait of Martijn de Liefde

Martijn de Liefde

Martijn is the founder of The Kgotla® Company. A flexible thinker, his experience covers a broad range of work, including branding and real estate.

He began his career at ABN AMRO Real Estate, before moving on to serve as the Corporate Real Estate Director for Europe & Emerging Markets for VNU Acnielsen; the Marketing Director of a WPP-owned branding company called KSDP Design Amsterdam; and as Sales and Marketing Director for Allen International a design firm specializing in retail banking.

He has traveled extensively around the world and accumulated a great understanding of cultures and diversity.

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